S. N School, Department of Communication Admissions Open

The Department of Communication, Sarojini Naidu School of Performing Arts, Fine Arts & Communication, University of Hyderabad invites applications for its TWO-YEAR post-graduate programme, MA (Communication) in the following four specialisation streams:

• Radio & Video Production
• Communication Studies
• Print & New Media
• Advertising & Public Relations

RADIO & VIDEO PRODUCTION: Script & produce single camera productions. Explore various production possibilities like Radio/TV journalism, radio jockeying, features, documentaries, plays, music videos, fiction & reality shows. Produce simple & complex multi-camera productions. Use industry grade equipment including for post-production. Show off at national & international film festivals.

COMMUNICATION STUDIES: Sharpen your analytical & critical thinking skills. Through cutting-edge theoretical and research inputs in cultural studies, film studies, development communication, and ICTs, prepare to meet the ever-expanding demand for careers in communication teaching and research, both in academic as well as industry settings. Prepare for dynamic opportunities in the NGO sector by studying applied areas such as communication for social change, health communication and science communication.

PRINT & NEW MEDIA: Get the knowledge, skills and experience to start a career in print journalism. Write, design & publish. Learn to write for the WWW, including information organization and architecture, eye-catching design and usability. Gain familiarity with web-based content development tools & content management systems (CMS).

ADVERTISING & PUBLIC RELATIONS: Get introduced to the principles of advertising. Apply creative strategies & create concepts. Research, plan & design advertisements. Prepare for a career in marketing, market research & sales. Learn to build a pro-active corporate image & corporate identity. Learn to apply principles of professional practices; produce public relations documents and presentations; contribute to events and activities; liaise with media; study practical industry cases, operating both individually and in teams.

It also invites applications for PART TIME & FULL TIME Ph.D. Programme.

Pl. click here for more details.

UNIVERSITY OF HYDERABAD WEBSITE:
www.uohyd.ernet.in OR http://172.16.1.100/

Selecting Camera Movements

Beginners normally tend to move around the camera either because they don't know why they should do it, or because they want to have one lengthy shot that will cover all the action or simply because they can move the camera! But one ought to remember that every camera movement has a reason.

The camera movements that one sees on the screen are as follows:

PAN, TILT, ZOOM IN /OUT, DOLLY IN/ OUT, TRUCK LEFT/ RIGHT, ARC LEFT/ RIGHT, TONGUE UP/ DOWN.

Pan/tilt: To follow action. To include or exclude subjects. To show spatial relationships. To shift attention. To build or clear suspense. To show panoramic views.

Zoom in/out: To adjust framing by removing or including certain objects. To get a bigger view of far away objects or get a wider shot when the normal lens cannot provide the desired field of view. Increase or decrease depth of field. To increase flexibility in terms of production. To produce distorted images or otherwise.

Dolly/track in: To exclude some objects. To focus attention on part of action. To shift emphasis on an object or part of action. To create subjective movements. Increase emotional tension within the frame. To decrease field of view. To get closer to objects.

Dolly/track out: To increase field of view. To go farther away from objects. To include more objects. To create subjective movements. Decrease tension.

Truck right/left: To Follow moving subject across the screen. To reveal context. To create subjective movements. To emphasise depth of field.

Arc left/right: To provide fresh point of view. Exclude or include background or foreground. To reframe a shot. To provide subject’s position vis-à-vis the set/ location. To avoid transitions and maintain continuity.

Tongue up/down: This movement is normally used in all gameshows, quizzes etc. when the camera on a crane/jib moves over the anchor on to the audience or vice-versa.

Video Production: A review

Here are some extracts from a review on Video Production:

"Video Production, written by Vasuki Belavadi, is a handbook useful for those entering the field of television and multi media. Self learned techniques and experiences are well presented for the practitioners' basic know how. The book explains the evolution of various formats of video cameras and its theory, the method of sensible synchronization of images and sound. Most of the problems encountered in the production of TV programmes, which could not be anticipated by beginners, are narrated with details of storage devices, lighting accessories and studio settings."

"It seems the Video Production is planned and narrated with vast experience and the writer have done extensive research. It is presented in a manner the reader or learner should gain basic knowledge of evolution of video and practical applications. Guidance to avoid trouble during production is also imparted in a professional manner. "

" Vasuki judiciously explains all aspects of television programme production and broadcasting. Though the new technologies are handy and easy, it will be worth to turn to a book for basic guidance on the production and the maintenance of equipments. And Video Production fits the bill. It is a good guide for amateurs as well as professionals."

Read the entire review here.

VIDEO PRODUCTION, by vasuki belavadi (Oxford University Press), 2008

VIDEO PRODUCTION (Oxford University Press)

The wait is over!

VIDEO PRODUCTION (Oxford University Press) is out!

Pl. visit this link or just mail Mr. Madhav Naware (madhav.naware@oup.com) to order.
To visit the nearest OUP showroom visit this link & place the mouse on the nearest location to see the exact address.
You can also write to vasukibelavadi@aol.in

Glossary of film terms

An extensive one at that. From the Seventh Art.

Idea for music videos, mythologies (?)

Create the disappearing act for your music videos. Of course there are other ways of doing it, but this is cute too!

How to do flipbook animations?

Here's a real cool way of doing it!